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George Shinkle, Reb Gooding, and Mike Smith have written
a book that describes how to implement the concepts
that Direction Associates has successfully used with
clients around the world. This easy to read, but thorough,
book is unlike the many books that describe what is
important; this book describes how to do it. It is a
must for anyone interested in implementing a lean management
system and moving toward the true lean enterprise.
Transforming Strategy into Success introduces
lean principles to the realm of corporate leadership
and management. The authors provide a practical and
comprehensive approach to implementing strategic intent
in organizations through the use of lean management
systems, strategic planning, lean enterprise management,
leadership, and team building. This book is filled with
real-life success stories that illustrate how companies
have profited through the use of this lean methodology.
Unique features include a new model for a lean
management system, management systems diagramming, and
a circular systems model for strategic direction setting.
The approach presented is founded upon employee alignment
through involvement and building employee buy-in to
support implementation.
Simple, comprehensive, and practical, Transforming
Strategy into Success is a must read for lean practitioners,
lean learners, and organizational leadership.
Transforming Strategy into Success contains the
basic philosophy of the Toyota Production System applied
to management. Everybody can utilize the content as
a practical guide."
Takehiro Kubo, Group Manager, Overseas Customer
Service Technical Division, Toyota Motor Corporation,
Japan

Impressive in its breadth, staggering in its
implications. If you have been waiting for "Hands
On, No Nonsense" material to help you understand
the Lean Journey, Transforming Strategy into Success
is it. Get started! Buy it! Use it! It works! I am now
on my 6th "Lean Journey" and believe this
is definitely a must read for my direct reports as this
systematic approach will help you accomplish the initial
steps on this journey in much less time."
Dr. Willie P. Ozbirn, Director North American Operations
, Invensys Climate Controls, Invensys Plc

Economic Security for nations will come from
Technology Development and Commercialization of Intellectual
Property. This book does an excellent job explaining
about the Lean Concept to help companies
be better, faster, cheaper and different than their
competition. It is a must read . . . especially for
the governments who want to have freedom, prosperity
and High Tech Brain Trust jobs for their people."
Ilker "Ike" Bayraktar, Vice President,
AeroVironment Inc.

The concepts and methodology described in Transforming
Strategy into Success enabled us to achieve our growth
and profit objectives. It is tremendous!"
Matthias M. Rosenbaum, Former Managing Director,
KS Kolbenschmidt, Germany

"Outstanding. A wonderful methodology to apply
lean principles to management systems and the total
enterprise. It works."
Steve Davis, Engineering Director, Visteon Corporation
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